We are the outpost
of advertising.

Distance from the agency world
gives us objectivity about the real world.

We inspired people
to reach their
full potential.
YMCA
We gave him
the green light to
ask his doctor.
Descovy
We reminded the
world to let their
inner light shine on.
YMCA
We inspired
people to bet on
human ingenuity.
Gilead
We invited people
to ask the question.
Stelara
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Out here, we promise
you a fresh perspective.

Since 2005, our work has been connecting people to brands and causes, in categories of vital importance to the human condition. Health, medicine, fitness, sport and education to name a few. Our clients are improving the health and well-being of society at an unprecedented pace. Our work for them educates, illuminates, and makes the true value of their brands more obvious to people.

Paul Hickey
President
Ben Steele
Creative Director
Val Smith
Vice-President Client Service
Zac Durisko
Director, Medical Strategy
Scott Cosgrove
Media Director
Sacha Lai-Svirk
Vice-President People & Tech
Chris White
Chief Financial Officer

Our incredible clients

Our view from here

The office matters

We traditionally tend to think of working from home as a perk...

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That's just crazy

It’s living proof that the craziest ideas, if acted on, are the ones...

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Welcome to the digital storefront

Creative quality in the digital space has been going downhill...

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Fame for business sake

I spoke recently to a client, who spends most of his marketing time in “B2B Land”...

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This Era's New Growth Engine: RxDTC

Last week I heard a compelling analogy for what we are facing right now...

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